Chances are you live on your phone and tablet. So do your clients. Google itself has designed it's site for a "mobile-first" user experience.
What makes a good mobile user experience?
- Being able to see all the content clearly
- Being able to click on links with clumsy fingers - this means planning your link spacing
- Being able to navigate the entire site without having to scroll side-to-side
- Having images resize without distorting
- Having images load quickly - huge files designed for desktop viewing can be slow
- and more...
How do you know if your site is mobile-friendly? Google has made a great tool available, for free, called PageSpeed Insights.
Run your pratice's site through it and wait a few seconds - Google with provide you with a screenshot of both your mobile and desktop sites with tips to increase speed and usability.
One of the most important features it offers is that you can download optimized files and images from Google - they'll trim your image size for you, while keeping it's quality. The same goes for your site's CSS and JavaScript.
Here's our mobile screenshot and score:
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